MJD - Design - Brand - Web

Partner

Michael Javidi

Role

Designer - Fabricator - Photographer - Web Designer

Summary

I was invited by Michael Javidi Design to collaborate on the design and launch of six new collections. Early on we established fundamental goals for these new collections. Each group of products would have a distinct primary form that was simple and efficient to produce in larger volumes. These forms acted as foundational jump-off points.

Once the forty-plus prototypes were fabricated, we built a photo stage and I got to work capturing the products and building a brand new website to launch/unveil the new work. — www.michaeljavidi.com